THE GOOD MAHI MODEL
At Impact Ink, we’ve designed a unique funding model that makes strategic impact consulting more accessible to eligible not-for-profit organisations and initiatives (NFPs).
When businesses engage us, we ‘bank’ hours to provide to NFPs at significantly subsidised rates. It’s pretty simple really.
This model means your investment in us not only meets business needs but also directly contributes to positive community outcomes.
This page details why the Good Mahi Model is actually so great, how it works, and our frequently asked questions.
Good for Business
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Good for Business 〰️
Why the Good Mahi Model is good for Business
Here’s what you gain when you choose to work with Impact Ink:
✔ Ethical supplier choice: Every hour you invest with us helps build capability in the community sector.
✔ Stronger social licence: Show your stakeholders how you’re supporting social impact — with real, measurable outcomes.
✔ Stories that grow your impact: We provide the data, narratives, and storytelling tools so you can share how your investment supports communities.
Good for Not-For-Profits
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Good for Not-For-Profits 〰️
Why the Good Mahi Model is good for Not-For-Profits
As an eligible Not-For-Profit, here’s what you gain:
✔ Affordable access to expert support: Get strategic impact consulting at significantly reduced rates.
✔ Tailored, values-led mahi: Work with a partner who understands the not-for-profit context and co-designs for your kaupapa.
✔ Capacity to grow your impact: Strengthen your organisation’s skills, strategies, and stories to secure long-term funding and community outcomes.
As with anything, there are terms and conditions (identified in our FAQ’s below) to help ensure we are able to manage our commitments to both our for-profit and not-for-profit collaborators. These are subject to change and are accurate as at 05 March, 2025. All terms and conditions are provided to clients through the Services Agreement process.
HOW IT WORKS
FREQUENTLY ASKED QUESTIONS
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(a) “Bank” or “the Bank” is a reference to the collection of total Good Mahi Hours.
(b) “For Profit Enterprise” is a business entity established with the primary goal of generating profit for its owners, shareholders, or stakeholders to be determined in the sole discretion of the Consultant.
(c) “Good Mahi Enterprise” is an entity or initiative, as determined in the Consultants sole discretion, that is undertaking work as a Not-For-Profit, or a group that is undertaking a strategic action, programme, or project that is designed to address identified social or environmental needs.
(d) “Good Mahi Hour” means an hour of the Consultant’s time which is available at the Good Mahi Rate.
(e) “Good Mahi Model” means the model and objects as described in these FAQ’s.
(f) “Good Mahi Rate” means the subsidised hourly rate that the Consultant offers each Good Mahi Hour to a Good Mahi Enterprise as determined in a Services Agreement.
(g) “Good Mahi Services” means the services to be provided to a Good Mahi Enterprise as agreed between a Good Mahi Enterprise and the Consultant.
(h) “Not-For-Profit” means an entity, determined in the Consultant’s sole discretion, that operates to achieve a specific social, environmental, or cultural mission. Its primary goal is not to generate profit for owners or shareholders and any surplus is reinvested into the organisation’s mission or activities to further its objectives.
(i) “Social Enterprise” means an entity, as determined at the sole discretion of the Consultant, that is a purpose-driven organisation that uses commercial principles to achieve measurable social, environmental, or cultural impact. While it may generate profit, this is predominantly reinvested into its mission or operations to sustain and expand its positive impact.
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The Good Mahi Model has been developed by Impact Ink. It is a unique way for us create a “bank” of hours to support not-for-profits. This means, when the Client is a For Profit Enterprise or a Good Mahi Enterprise that chooses to pass on the Model, the Consultant will add 1 Good Mahi Hour to the Bank for every hour worked under Agreement — up to 10 Good Mahi Hours per month.
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Participating in the Good Mahi Model helps your business deliver more than just financial outcomes — it directly enables not-for-profits to access expert support, strengthening your community connections and your social licence to operate.
By engaging Impact Ink, businesses will be choosing to be part of the model.
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By generating Good Mahi Hours, your business can demonstrate its commitment to social impact. We provide you with the stories and reporting tools to share this impact with your stakeholders, building trust and brand value.
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Yes! The Good Mahi Model aligns well with the Social (S) and Governance (G) parts of ESG — helping you show real, measurable outcomes that go beyond compliance.
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Heck-to-the-yes. A Client eligible to benefit from the Good Mahi Model (i.e. a Good Mahi Enterprise) can choose to pay the Consultant’s standard rates to add Good Mahi Hours to the Bank. Written notice of this decision must be given within one week of receiving a Proposal from Impact Ink.
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Good Mahi Hours are prioritised for eligible Good Mahi Enterprises. Eligibility is determined at Impact Ink’s discretion. Our current guidelines (as at June 2025) determine eligibility for New Zealand registered charities and not-for-profits with annual revenue under $1 million. We’ll consider other organisations if they can show clear community impact and need. These guidelines are subject to change without notice.
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Yes. Despite being a small but mighty firm, we need to ensure we can deliver on our commitments.
Good Mahi Hours expire 6 months after being added to the Bank if they are not used, unless the Consultant decides otherwise.
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Impact Ink has sole discretion over how Good Mahi Hours are allocated.
However, the Client is welcome to nominate a Good Mahi Enterprise to receive the benefit (refer next question).
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Yes! We love the idea of our Clients being able to share our altruism with their partners. The Client can nominate a Good Mahi Enterprise in writing. Impact Ink will decide whether the nominee is eligible to receive Good Mahi Hours.
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Yes. Any engagement between the Impact Ink and a Good Mahi Enterprise will be covered by a separate agreement. It is Impact Ink’s decision whether to enter into that engagement.